Redefining Performance Culture

For the last two decades, tech industry culture was defined by growth, innovation, disruption, stock options, and unusual employee perks. Companies were valued, bought, and sold, on customer growth and revenue, not profit. Millions, even billions, were made on this premise. To achieve that hockey stick growth, this new generation of business disruptors created an employee-focused culture to attract and retain top talent. Operational efficiency and profitability took a back seat in the meantime.